SALA Hospitality Group is pleased to announce the appointment of Volkert Geertsen as Cluster General Manager for sala boutique, the group’s growing collection of charming boutique hotels and residences located throughout Thailand. Mr. Geertsen will oversee the 4 existing sala boutique branded properties, including sala rattanakosin in Bangkok, sala lanna in Chiang Mai, sala ayutthaya and sala khaoyai, as well as all sala boutique projects under development.
Mr. Geertsen, a Dutch national, brings a wealth of hospitality industry experience to his new position with SALA. He spent the past 4 ½ years with Minor Hotel Group at the Anantara Bangkok Riverside Resort, first as Director of Sales and Marketing, and most recently as Hotel Manager. Prior to that he spent 4 years in senior level sales and marketing positions with Starwood Hotels and Resorts in Thailand. He also spent 8 years with Marriott, beginning his career in various Food and Beverage positions at the Amsterdam Marriott in his native Holland, and then moving to Thailand in 2005, overseeing leisure sales and marketing with the JW Marriott Phuket and Renaissance Koh Samui.
“We are pleased to welcome Volkert to our SALA team during this exciting period of growth for our company,” said Brian Moodie, COO for SALA Hospitality Group. He added, “Future expansion plans include additional developments of both our luxury SALA Resort and Spa brand as well as the intimate sala boutique brand.”