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Bosch Launches Experience Centre in Bangkok

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Bosch Home Appliances, a subsidiary of market-leading German home appliances maker BSH Home Appliances Ltd., has launched the Bosch Experience Centre, a live product demonstration showroom, in Bangkok.

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Bosch Home Appliances led by Tomas Alonso, (Center) Managing director of BSH Home Appliances Ltd. and Pensri Pengpat, (3rd from right) Director Finance and Business Administration of BSH Home Appliances Ltd. together at the launch of Bosch Experience Centre in Bangkok, at Italthai Tower.

With the new Experience Centre, Bosch showcases how its products and technologies simplify household chores and improve the daily lives of consumers. Through product demonstrations, customers can also interact with Bosch appliances first-hand.

Tomas Alonso, Managing Director of BSH Home Appliances Ltd. (Thailand), said, “Bosch considers customer centricity a critical pillar to engage with consumers in a meaningful and informative way. With the Bosch Experience Centre, consumers can see, touch and operate our appliances to fully understand the added-value they provide.”

With activities planned throughout the year, Bosch customers can also participate in experiential culinary and food preparation classes. The Bosch Experience Centre is built according to its three guiding principles; Home, Life, and Friend.

Home showcases how Bosch technology fits into your home, with the lifestyle architectural setting of the Experience Centre. Life is made easier with Bosch, through a wide range of appliances designed to meet your every need.

Friend is what you can call Bosch – being consistently dependable and helpful every step of the way.