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Heightening Thai brand in Asian with the 1st Cafe Amazon in Japan


Another remarkable step to promote Thai brand in an international arena via an offering of Thai coffee to Japanese and traveler alike in Japan with the first branch in Fukushima.
Today (September 14, 2016), Mr. Auttapol Rerkpiboon, Senior Executive Vice President, Oil Business Unit, PTTPLC presided over The Cafe Amazon Single Unit Franchise in Japan Agreement Signing Ceremony between Mr. Yasunori Iwamoto, President, Codomo Energy Co., Ltd. and Mr. Suchat Ramarch, Executive Vice President, Retail Marketing, PTTPLC.

Mr. Auttapol said “It is such a challenge for PTT to penetrate and raise brand awareness in a high competitive market with sophisticated consumers like Japan. However, this collaboration would be a big step and great opportunity for Cafe amazon to enter a fresh coffee and beverage market in Japan.

Codomo Energy is renowned for green business that offers environmental friendly products along with emphasizing on CSR activity and supporting job creation in Japan whereas PTT is a national oil company who carries business with an aim to improve the quality of life in society by crafting career for SMEs through PTT station nationwide as well as encouraging sustainability for coffee growers supplying Cafe Amazon. This collaboration is not only limited to the sharing of similar interest and target but also providing an opportunity to exchange knowledges and experiences to further develop and improve the standard of product and service for the future”

PTT continues to drive business to become the pride and treasure of Thailand by promoting recognition of Thai brand in an international arena in hope that Thai coffee flavor and atmosphere of Cafe Amazon will appeal to Japanese and traveler in Japan. Currently, there are 35 Cafe Amazon in ASEAN.