New research reveals the best and worst reviewed hotel chains around the world.

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The study by the travel experts at Bounce ranked the world’s best and worst reviewed hotel chains based on the average user review score across Best Company, Trust Pilot and Facebook to reveal the world’s highest and lowest-rated hotel chains across the world.<

You can view the full study here: https://usebounce.com/blog/hotel-chain-index
Top 10 best-reviewed hotel chains

Rank

Hotel Chain

Average User Review Score/5

1

St Regis (Marriott International)

5

2

JW Marriott (Marriott International)

4.9

3

Sheraton Hotels (Marriott International)

4.6

4

Ritz-Carlton (Marriott International)

4.2

5

Hilton Hotels (Hilton Worldwide)

4

5

Four Seasons

4

7

Raffles Hotels (Accor)

3.9

8

DoubleTree (Hilton Worldwide)

3.85

9

Park Plaza Hotels (Radisson Hotels)

3.6

10

Embassy Suites (Hilton Worldwide)

3.55

The best hotel chain around the world is St Regis (Marriott International) according to customer reviews landing a 5 out of 5 on average user review score.
JW Marriott is the second Marriott international chain of hotels to make the top 10 best-reviewed hotel chains with an average user review score of 4.9 out of 5.
A third Marriot international chain makes the top 10 with Sheraton Hotels coming in third with an average user review score of 4.6.
Top 5 worst-reviewed hotel chains

Rank

Hotel Chain

Average User Review Score/5

1

Econo Lodge (Choice Hotels)

2.3

2

Ramada (Wyndham Hotel Group)

2.4

3

Days Inn (Wyndham Hotel Group)

2.7

4

Wyndham Hotels (Wyndham Hotel Group)

2.7

5

Hampton by Hilton (Hilton Worldwide)

3

The worst reviewed hotel chain around the world is Econo Lodge, Choice Hotels with an average guest review score of 2.3 out of 5.
The second hotel chain to make the top 5 worst-reviewed is Ramada (Wyndham Hotel Group) with an average review score of 2.4.
The third worst-reviewed hotel chain is Days Inn (Wyndham Hotel Group) with an average guest review score of 2.7.
Further Study Insights:
  • The most in-demand hotel chain is Holiday Inn. Over the last 12 months, there have been 25,426,000 million worldwide Google searches for the chain.

  • The most luxurious hotel chain is the Four Seasons. 101 Four Seasons properties have been rated five-star, including the Four Seasons Prague and Toronto.

  • The most successful hotel chain is Hilton Hotels & Resorts with an overall score of 8/10

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