Mazda is showing the KAI CONCEPT, which is the hatchback concept car that most resembles the production version, at this year’s Bangkok International Motor Show at the Challenger Hall, Muangthong Thani.In addition, Mazda is also offering the special edition Mazda CX-3 EXCLUSIVE MODS that comes with a large number of genuine factory add-ons both outside and inside. All Mazda customers also enjoy the MAZDA SHOWTIME sales campaign with 0% interest and 2-year first-class insurance.
Following up on the success in strengthening the Mazda brand in Thailand, leading to increased customer confidence, the company has enjoyed continuous sales growth. Earlier this year, Mazda announced the planned launch of 6 new models into the Thai market this year, and one of them is presently making strong waves in the automotive world. Mazda is preparing to introduce this new model in Thailand, and has revealed the new design direction late last year.
At this year’s Bangkok Motor Show, Mazda has brought the prototype that bears many similarities with the production car, to allow customers to experience the styling philosophy as well as the latest technologies incorporated into the new model. The Bangkok Motor Show takes place from March 27 to April 7.
Mr. Chanchai Trakarnudomsuk, President of Mazda Sales (Thailand) Co. Ltd., said that 2019 is a very important year for Mazda. “We are stepping into an important change, not only by bringing 6 new models to the market this year, but also preparing ourselves in every dimension. Our main objective is to offer services that are higher than customer expectations, and not achieving sales targets or the highest number of orders. We want the Thai people to have the best automobiles that are environmentally-friendly and contributes to creating a cleaner world for our children.”
“The MAZDA KAI CONCEPT is a symbol that shows the vision of Mazda for the future, as well as our position as a pioneer in hatchback design. This is the hatchback from Mazda that will take you to the future with outstanding aesthetics and minimalist design, resulting in a hatchback with Japanese artistry under the KODO Design philosophy, resulting in a hatchback with highly balanced features.
The KAI CONCEPT is powered by the SKYACTIV-G and next-generation SKYACTIV-X engines featuring Spark Controlled Compression Ignition (SPCCI). This is the first time in the world that this system, which combines the benefits of the gasoline and diesel engines, is used in production vehicles.
The SKYACTIV-VEHICLE ARCHITECTURE involves the most efficient body structure, with the highest level of ergonomics as well as driver-vehicle relationship. When mated to the SKYACTIV-X engine, this creates a vehicle with high performance, quiet interior and high levels of ride comfort.
Mr. Thee Permpongpanth, Vice President for Marketing and Government Affair, commented that Mazda expects a larger number of customers at this year’s Bangkok Motor Show. “In order to thank our customers, Mazda is staging the ‘MAZDA SHOWTIME’ sales campaign from March 7 to April 7 offering 0% interest and 2 years free first-class insurance,” he said.
Mazda CX-5 – 0% interest and Mazda Premium Insurance for 2 years
Mazda3 – 0.99% interest and Mazda Premium Insurance for 2 years
Mazda CX-3 – 1.33% interest and Mazda Premium Insurance for 2 years
Mazda2 – 2.19% interest, Mazda Premium Insurance for 1 year and 3 years Mazda Care (maintenance package)
Mazda BT-50 PRO – Monthly payment starting at Bt5,900 and Mazda Premium Insurance for 2 years
Mazda MX-5 – 5 years Mazda Added Protection and 1 year Mazda Premium Insurance.
Mazda fans can see the MAZDA KAI CONCEPT, the MAZDA CX-3 EXCLUSIVE MODS and other Mazda models plus the best promotions at the Bangkok International Motor Show from March 27 to April 7 at the Challenger Hall, IMPACT Muangthong Thani.
Customers placing orders at Mazda showrooms nationwide as well as at the Bangkok Motor Show will get a complimentary Mazda suitcase.