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Wednesday, September 27, 2023

Thai Hospitality Reimagined: Centara & THM Unite

Centara Hotels & ResortsIn an exciting development in the world of hospitality, Centara Hotels & Resorts, one of Thailand’s prominent hotel operators, is joining forces with the renowned Thai Hospitality Management Company Limited (THM) to bring to life a new jewel in the bustling cityscape of Bangkok. This news follows the successful signing of a Hotel Management Agreement (HMA) for the soon-to-be-launched Centra by Centara Ratchada Hotel Bangkok.

As Bangkok continues its reign as a central tourism hub, the collaboration between Centara and THM is a strategic move to amplify Thailand’s vibrant hospitality scene. This partnership aligns perfectly with the ethos of both parties, fostering a synergy that will reshape and elevate the guest experience.

The Centra by Centara Ratchada Hotel Bangkok, slated to open its doors in December 2024, results from this harmonious collaboration. This project marks Centara’s sixth venture in Bangkok and the second time the company has inked an HMA with THM. Set in an exquisitely renovated existing building, the upcoming property promises an experience that seamlessly blends comfort, value, and convenience.

Thirayuth Chirathivat, Chief Executive Officer of Centara Hotels & Resorts, was thrilled with the partnership, saying, “It’s a pleasure to be working with THM again, and we’re excited to introduce a third Centra by Centara hotel in Bangkok. The brand is synonymous with comfort, value, and convenience. We are eagerly looking forward to extending this promise to another part of the city for travelers to discover.”

Sharing this enthusiasm, Kunyarat Thongtam, Director of THM, remarked, “We are elated to solidify our relationship with Centara Hotels and Resorts. The alignment of our values fosters an environment of collaboration and success. We are thrilled to introduce the elevated comfort of Centra by Centara to MICE and leisure travellers in the increasingly popular Ratchada areas.”

The 32-story Centra by Centara Ratchada Hotel Bangkok, with its impressive 306 rooms, is set to transform the Ratchada neighbourhood. Conveniently located a brisk 10-minute stroll away from the Ladprao MRT station, the property will boast an all-day dining restaurant, meeting rooms, a stunning swimming pool, a rejuvenating spa, a fully-equipped gym, and a contemporary rooftop restaurant offering breathtaking views of the city skyline.

This endeavour is the ninth property under the Centra by Centara brand and the third one in Bangkok, joining the esteemed ranks of Centra by Centara Government Complex Hotel & Convention Centre Chaweng Watthana and Centra by Centara Hotel Bangkok Phra Nakhon.

As the anticipation builds for this latest venture, you can learn more about this exciting development and stay updated by visiting Centara’s website at https://www.centarahotelsresorts.com/.

This partnership between Centara and THM highlights the growth of Thailand’s hospitality industry and showcases the ambition and drive of these two leading companies to deliver unparalleled experiences. As we look towards the end of 2024, the Centra by Centara Ratchada Hotel Bangkok promises to be a vibrant addition to Bangkok’s hospitality landscape.




Written by: Supaporn  Pholrach (Joom)







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