Cartier Unveils a Re-imagined Retail Experience in Bangkok’s Suvarnabhumi Airport

Cartier Unveils a Re-imagined Retail Experience in Bangkok’s Suvarnabhumi Airport

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Cartier has emerged stronger than ever in its pursuit to cater to new travellers’ wants and needs, showing renewed commitment with their trusted partner – King Power International to accelerate Maison’s presence in major airports.

Unwavering in its dedication to elevating client experience, Cartier introduces its latest airport boutique concept at Bangkok Suvarnabhumi Airport. With this refined and impactful architectural statement, Maison writes another bold chapter in its story as a distinctive brand within travel retail.

Cartier Unveils a Re-imagined Retail Experience in Bangkok’s Suvarnabhumi Airport

From feminine to masculine universes, a well-defined product zoning integrates seamlessly different product categories to create a fluid customer journey.  A subtle combination of Cartier codes and local colours evoke an elegant and grandiose boutique, equipped with fine details to enhance the mood of travel, including drawer pull handles resembling luggage handles. A dedicated ‘‘icon bar’ is also incorporated, where shoppers with limited time at the airport can easily access Maison’s signature creations.

To give a sense of place, local elements are infused into each boutique concept to deliver singular experiences to travellers.

A Contemporary Narration of a Classical History at Suvarnabhumi Airport in Bangkok

The interiors of the boutique at Bangkok airport feature signature hues of Cartier, creating a warm and inviting space
The interiors of the boutique at Bangkok airport feature signature hues of Cartier, creating a warm and inviting space

Since a blossoming partnership in 2004 with King Power International Company, Cartier’s boutique at Suvarnabhumi Airport in Bangkok has gone from strength to strength.

Strategically located at the gateway after customs clearance, its present location is a result of a move on March 1st 2022.

Tradition meets modernity with an unmissable 40-meter façade, complete with two wide entrances to create fluid customer flow.

The interiors are subtle and Cartier adds its signature touches to create a warm and inviting space with well-defined and integrated product zoning, creating quintessentially Cartier.

Designed with the traveler in mind, the spacious boutique enables smooth circulation of clients with trolleys and prams
Designed with the traveller in mind, the spacious boutique enables smooth circulation
of clients with trolleys and prams

Most notably, the boutique is the first in the Southeast Asia & Oceania region to enchant the senses with its full range of jewellery and watches under Maison’s female, male and unisex product offerings.

Located at a prominent spot at Suvarnabhumi Airport with a dazzling façade, creating an unmistakable presence
Located at a prominent spot at Suvarnabhumi Airport with a dazzling façade,
creating an unmistakable presence

“With Cartier, our longstanding partner, we proudly introduce the reinvigorated boutique at Suvarnabhumi Airport, which enables us to initiate contemporary conversations with clients as we continue to uphold our tradition of service in making travellers feel at home.”    Antares Cheng, Chief Merchandising Officer, King Power International

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Cartier Bangkok Airport Boutique

Opening Date: March 1, 2022

Location:  Level 4 (departures), Suvarnabhumi Airport, 999 Moo 1, Nong Prue, Bangphli, Samutprakarn 10540 Thailand

Operating hoursMon- Sun, 06:30 am – 22:30pm

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