Kokotel, a pioneering name in the hospitality industry, is set to revolutionize the guest experience with its groundbreaking new brand concept, “Kokotel as Entertainment.” Aiming to transcend traditional accommodation, Kokotel is redefining hotel stays as engaging and unforgettable experiences for friends and families.

Redefining Hospitality: Kokotel as Entertainment

Kokotel, a subsidiary of Koko Global Hospitality Co., Ltd., has unveiled its innovative “Kokotel as Entertainment” concept, designed to enhance guests’ joy and connection during their stay. This new approach is deeply rooted in Kokotel’s philosophy of creating “Wow” moments for its guests, emphasizing that every trip should be a unique and memorable adventure.

“After expanding to over 10 properties in just eight years, Kokotel is ready to be reborn,” stated Rei Matsuda, CEO of Kokotel. “We’re thrilled to introduce ‘Kokotel as Entertainment,’ a brand concept that elevates the guest experience beyond mere accommodation. With playful surprises, memorable moments, and exceptional care, we aim to create more ‘Wow’ moments for families and friends at Kokotel.”

Core Values: Playful, Memorable, Caring

Launched in June 2024, the “Kokotel as Entertainment” concept is built on three core values:

• Playful: Keeping the atmosphere light and joyful, Kokotel features iconic elements such as a sheep mascot, slides, and kids’ spaces, ensuring laughter and fun for children.
• Memorable: Family-friendly rooms accommodating 3-4 people and a welcoming café in the lobby foster connection and shared experiences, making stays unforgettable.
• Caring: Exceptional hospitality, consistently rated above 8.5 on online travel agencies, comfortable beds, and impeccable cleanliness ensure a relaxing and worry-free stay.

New Offerings to Enhance the Guest Experience

In addition to existing features, Kokotel has introduced new offerings to enrich the guest experience further:

• Playful: Welcome Snack Harvest—Guests can enjoy a playful start to their stay with a welcome snack pack, which allows them to fill their bags with delightful treats upon arrival.
• Memorable: Original Thai-style Pants – Kokotel provides unique, matching loungewear designed in Thai style, adding a touch of local flavour to the stay and making it even more memorable.
• Caring: Amenity Station – Various amenities are available for a safe and secure stay, from baby beds and baths to skincare and sunscreen for adults, ensuring all guests’ needs are met.

Engaging the Audience: Kokotel’s Official Animated Movie

Kokotel has released an engaging animated movie on YouTube to illustrate the new brand concept vividly. Narrated by the charming Kokotel sheep mascot, this video explores the “Kokotel as Entertainment” concept, providing an informative and entertaining overview of what guests can expect.

Embracing a New Era in Hospitality

With its new brand concept, Kokotel is set to impact the hospitality industry significantly. By transforming hotel stays into entertainment experiences, Kokotel meets and exceeds modern travellers’ evolving expectations. This innovative approach promises to create lasting memories and strengthen the bonds between friends and families, ensuring every stay at Kokotel is a unique adventure filled with “Wow” moments.

For more information on Kokotel and its new brand concept, visit the official Kokotel website and check out their YouTube channel.

Written by: Christine Nguyen

===============================