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Saturday, May 4, 2024

Country Group Development appoints Harris Lakshanayodhin Kurdthip Senior Director, Head of Marketing Division and member of the management

Country Group Development Public Company Limited (CGD), the owning company of Chao Phraya Estate – the ultra-luxury mixed-use project comprising the award winning Four Seasons Private Residences and Hotel Bangkok and Capella Bangkok appoints Harris Lakshanayodhin Kurdthip Senior Director,

Head of Marketing Division and member of the management. Harris reports directly to Ben Taechaubol, CGD’s Chief Executive Officer.

As the division head, Harris manages two departments consisting marketing communications department and project marketing department gearing towards promoting the brand of CGD as a unique player in the industry while positioning its projects as the best in their classes through winning marketing initiatives and activities. The division is responsible for the areas of online and offline marketing, corporate communications, public relations, internal communications and corporate social responsibility.

Previously, Harris was with Bank of Ayudhya PCL (Krungsri Group) where he held the position of Senior Vice-President in the Corporate Branding and Marketing Division, focused on the corporate communications and internal marketing for the Group and its subsidiaries. Prior to his two and a half years in financial service, He spent 18 years straight in the hospitality sector. He was behind a number of successful project launches and rebranding for the familiar names and companies including The Emporium Bangkok, Hyatt Regency Hua Hin, Sofitel Silom Bangkok, Raffles Nai Lert Park Bangkok, and Minor International PCL where he together with the pioneering team has made ‘Anantara’ brand known and accepted globally. His last 9 years in the hotel industry was at ONYX Hospitality Group (A member of Italthai Group) where he served the company in various roles. His last position before leaving the company was the Senior Brand Director.

Harris received his Bachelor’s Degree with the second-class honours in English from Silpakorn University in Thailand and a leadership certificate from Cornell University, USA.

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