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Monday, April 15, 2024

Dubai Welcomes FIVE LUXE: A New Era of Luxury Beachfront Bliss

Luxe StudioIn the heart of Dubai, a new chapter of opulence and excitement is set to unfold with the grand opening of FIVE LUXE on March 31, 2024. Nestled against the picturesque backdrop of the Arabian Gulf, flanked by the majestic Ain Dubai and the iconic Palm Jumeirah, FIVE LUXE emerges as a beacon of unparalleled luxury and entertainment.

As the latest jewel in the crown of FIVE, a brand synonymous with revolutionizing hospitality through its blend of entertainment, luxury, and lifestyle, FIVE LUXE is poised to become Dubai’s most sought-after beachfront destination. The resort promises an adventure in glam-packed luxury, where indulgence is limitless, and the exhilaration never wanes.

With 222 elegantly designed hotel rooms and suites alongside 276 lavish residences, FIVE LUXE is a sanctuary of ‘All-You-Can-Play’ celebrations. The resort is a playground for the affluent and the glamorous, offering an array of culinary, nightlife, and entertainment experiences that capture the essence of Ibizan charm at Playa Pacha’s all-day pool and beach parties.

Generous One bedroom Suite.
Generous One Bedroom Suite.

Dubai’s vibrant cultural fabric is set to be enriched with the introduction of Playa Pacha, a sprawling private Beach Club that embodies Ibiza’s spirited, electric energy. Here, guests can immerse themselves in a sun-drenched revelry of Mediterranean cuisine, exotic cocktails, and live entertainment that echoes the pioneering spirit of Ibiza’s cultural movement. The Pacha Group’s foray into Dubai with Playa Pacha marks a significant milestone, kicking off with the PLAYA PACHA ICONS party featuring the world-renowned Keinemusik duo, Adam Port and Rampa, on April 13, 2024. This event heralds the beginning of a series of high-energy parties featuring top global music talent.

LUXE Spa Loft
LUXE Spa Loft

The opulence extends to the resort’s accommodations, where guests can choose from ultra-luxury rooms and suites designed to cater to every whim and fancy. FIVE LUXE redefines the essence of a luxury stay from the extravagant Baller Suite to the music-inspired FIVE Vibe Suite and the Epic Pool Party Suite with its own XL pool.

Dining at FIVE LUXE is an adventure, with seven unique venues offering a mélange of culinary experiences. From the live cooking theatrics at Ronin’s Teppanyaki and Sushi Bar to the surreal mixology at Paradiso, deemed the World’s Best Bar, the resort promises an unparalleled gastronomic journey.

Guests seeking rejuvenation will find solace in ReFIVE Spa, a haven of tranquillity offering a spectrum of wellness and fitness options. With its luxurious treatments, state-of-the-art gym, and serene indoor pool, ReFIVE Spa is a sanctuary designed to rejuvenate the mind, body, and soul.


The vision behind FIVE LUXE is eloquently captured by Aloki Batra, CEO of FIVE Hospitality and The Pacha Group, who envisions the resort as a new icon within the FIVE lineage. Batra’s ambition is to blend the vivacious Ibizan lifestyle with Dubai’s luxurious ethos, creating a destination that promises an array of captivating ‘Vibe at FIVE’ experiences.

The excitement continues with the announcement of Lío Dubai, set to open in 2025 on FIVE LUXE’s exclusive private island. This Spanish cabaret show, known for its blend of hedonistic partying and fine dining, is anticipated to be a transformative experience for Dubai’s entertainment landscape.

As FIVE LUXE prepares to open its doors, it extends an invitation to ‘Come Play’ and be part of a revolutionary luxury experience that sets a new standard for beachfront living in Dubai.

For those eager to witness the dawn of a new era in luxury and entertainment, FIVE LUXE awaits. Visit their official website for bookings and more information.




Written by: My Thanh Pham







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