In a groundbreaking move set to redefine the landscape of hotel business intelligence, Amadeus has announced the integration of Generative Artificial Intelligence (Gen AI) into its innovative new chatbot, Amadeus Advisor, as part of its business intelligence suite, debuting with Agency360+™. This development is made possible through a strategic partnership with Microsoft, leveraging the powerful Azure OpenAI Service to bring advanced AI capabilities to the forefront of the hospitality industry.
Simplifying Business Intelligence for Hoteliers
For today’s busy hoteliers, fast and easy access to actionable business intelligence is essential for making informed, data-driven decisions. Amadeus’s latest innovation addresses this need by providing a user-friendly chatbot that simplifies searching and understanding complex business data. The Amadeus Advisor chatbot enables hoteliers to input intricate data queries and receive detailed insights rapidly, all in natural language.
Transformative Impact on Data Analysis
Incorporating Gen AI into Amadeus Advisor represents a significant advancement in hotel business intelligence. This technology allows for the instantaneous collection and analysis of extensive data sets, streamlining the process for hotel revenue managers seeking information on key metrics such as average daily rate (ADR), room nights, or revenue pipeline. By eliminating the need for manual data searches, the chatbot frees up valuable time for hoteliers, allowing them to focus on strategic initiatives that drive revenue.
Empowering All Users
One of the standout features of Amadeus Advisor is its accessibility. Even staff members with limited technical expertise can easily use the chatbot to enter data requests and apply the insights gained across various business functions, including sales, marketing, operations, and distribution strategies. This democratization of data access ensures that all levels of staff can contribute to informed decision-making processes, enhancing overall business performance.
A New Era of Collaboration and Innovation
Julie Shainock, Managing Director of Travel, Transport & Logistics at Microsoft, expressed her excitement about the collaboration, stating, “We are thrilled to partner with Amadeus on this innovative AI-powered experience. Leveraging both Amadeus’s deep expertise in travel and hospitality and the capabilities of Azure OpenAI Service, Amadeus Advisor offers a more intelligent experience to hoteliers worldwide, accelerating real-time decision-making and improving operational efficiencies. This marks a significant step forward in our strategic partnership aimed at driving innovation and shaping the future of travel.”
Shaping the Future of Hospitality Technology
Michael Yeomans, Senior Vice President of Business Intelligence and Data Solutions for Hospitality at Amadeus, highlighted the company’s commitment to innovation: “At Amadeus, we are dedicated to pioneering advancements in hospitality technology. The Amadeus Advisor chatbot, powered by Azure OpenAI Service, exemplifies this ambition. It transforms our offerings by providing more intelligent, responsive technology and an enhanced user experience. By quickly presenting complex information in a simple, easy-to-understand format, the tool allows hoteliers to devote more time to strategic initiatives that drive revenue.”
Enhancing Operational Efficiencies
The introduction of Amadeus Advisor is a transformative step in the hospitality industry, offering significant benefits that enhance operational efficiencies and decision-making processes. Hoteliers can now access comprehensive travel agency and corporate booking data from Agency360+ more efficiently, empowering them to make quicker, more informed decisions that positively impact their business.
The collaboration between Amadeus and Microsoft heralds a new era in hotel business intelligence. With the launch of the Amadeus Advisor chatbot powered by Azure OpenAI Service, hoteliers worldwide can leverage cutting-edge AI technology to streamline data analysis, enhance operational efficiency, and drive strategic business decisions. This innovative tool is set to revolutionize how hoteliers access and utilize business intelligence, paving the way for a more creative, efficient future in hospitality.
Written by: My Thanh Pham
