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TAT is simultaneously organizing workshops for the “Super Host” project

ส่งข่าวงานเปิดตัวThe event will be honoured by Mr Phiphat Ratchakijprakarn, Minister of Tourism and Sports, who will preside over the opening ceremony for the training workshops, along with Mr Yuthasak Supasorn, Governor of Tourism Authority of Thailand, Mr Apichai Chatchalermkit, Deputy Governor for Tourism Products and Business of Tourism Authority of Thailand, and Miss Thapanee Kiatphaibool, Deputy Governor for Domestic Marketing of Tourism Authority of Thailand, who will welcome participants and broadcast live streams to event venues in 4 other regions in order to prepare the tourism industry and local communities for NEXT NORMAL tourism.

At the “Super Host ” NEW CHAPTERS workshops, TAT will focus on shaping the supply chain by inviting expert speakers to educate and update regarding key tourism trends in the NEXT NORMAL era, as well as organizing up-skill workshops centred around new digital marketing skills to develop Thai tourism personnel in recognizing the importance of developing tourism potential, particularly in terms of raising awareness about the role and importance of being a Super Host and triggering consciousness about maintaining tourist attractions along with caring for tourists.

Mr Yuthasak Supasorn, TAT Governor, disclosed that the event’s main objective is to prepare the tourism industry, including public and private sector agencies, and local communities, as well as those involved in the tourism industry, and to increase knowledge, understanding and the ability to be “Super Hosts”, ready to support tourists during the forthcoming high season and adapt to the changing global and tourism situation.

To create meaningful travel experiences for tourists while simultaneously enhancing the Thai tourism industry and propelling it towards high value and sustainability, TAT is organizing the “Super Host ” NEW CHAPTERS workshops in 5 regions nationwide for 2 days and 1 night between 1-2 November 2022. The NEW CHAPTERS to Tourism NEXT NORMAL with Sustainability event is being held in five regions nationwide: at The Berkeley Hotel, Pratunam, Bangkok, in the central region; at The Heritage Hotel Chiang Rai Hotel & Convention, Chiang Rai Province, in the northern region; at Alvarez Hotel, Rayong Province, in the eastern region, at Golden City Hotel, Buriram Province, in the northeastern region and at The Twin Lotus Hotel, Nakhon Si Thammarat Province, in the southern region.

Participants in the events are required to be personnel or entrepreneurs in the tourism industry, government officials involved in the provision of tourist services, as well as tourism and service-related agencies from all over the country, with 500 individuals per region, totalling 2.,500 participants.

These activities are staged under the project “365 Days of Wonder Thailand, Travel Every Day”, which aims to accelerate the recovery of Thai tourism and achieve 80% of the numbers achieved in 2019 by the year 2023, and they are driven by the vision, “TAT is the driver of Thai tourism strategy to create valuable experiences towards sustainability,” in accordance with the TAT Corporate Plan 2023 – 2027.

This event will be key in helping develop and promote the image of Thai tourism and ensuring the highest level of preparation for a tourism industry that is rapidly returning to normal, and it should be instrumental in creating increased income and further economic growth within the country.

The Tourism Authority of Thailand (TAT) is organizing “Super Host ” NEW CHAPTERS training workshops on 1 – 2 November 2022 in 5 regions nationwide. More than 2,500 participants are headed for the next normal tourism, preparing to welcome high-season visitors to Thailand.

Aside from the “Super Host ” NEW CHAPTERS project, TAT continues to organize activities to promote tourism in Thailand, as well as reinforcing the “Amazing Thailand Trip” campaign with projects such as AMAZING THAILAND WORLD MOUNTAIN & TRAIL RUNNING CHAMPIONSHIPS 2021, MARATHON BANGKOK 2022, WATERCOLOR EVENT, Loy Krathong Expo 2022 and “Vivid Chao Phraya” illumination event to welcome APEC leaders, as well as the Amazing Thailand Countdown 2023.

TAT is simultaneously organizing workshops for the “Super Host” project, NEW CHAPTERS, nationwide. These are vital areas that are likely to lead to a successful recovery and reflect the highest level of preparation in order to become Super Hosts. The opening ceremonies will be held on 1 November 2022 at Berkeley Hotel Pratunam, Bangkok.


Written by: Supaporn  Pholrach (Joom)



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