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Tops celebrates Chinese New Year with auspicious offering sets to summon good luck for the Year of the Rabbit, with pre-order services for convenient shopping in all channels

Tops, the #1 food retailer in Thailand under Central Retail, welcomes the new year with the first campaign of the year, “HAPPY CHINESE NEW YEAR 2023to stimulate purchasing by offering a good shopping experience on the occasion of the Chinese New Year to ring in the Year of the Rabbit, true to the concept of Every Day DISCOVERY.

The biggest assortment of auspicious offering items and exclusive offering sets are available at Tops, such as  auspicious offering sets from Boon Tong Kee, silver Sar Sae set, auspicious seafood set, premium seafood hotpot set from Thammachart Seafood, value Sae Sae set, and premium fruits from local and international sources, as well as many other offering items, all available in one place at Tops. Customers can pre-order offering items before the festival conveniently both online and offline, and enjoy special discounts and Shop Dee Mee Khuen tax deduction.

Mr. Stephane Coum, Chief Executive Officer of Food Group, Central Retail, said, “The Chinese New Year is a significant festival that stimulates spending after the New Year. The government has announced the Shop Dee Mee Khuen tax deduction scheme, and Tops participates in this project. Customers can request tax receipts for up to 40,000 baht tax deduction. This helps stimulate spending since the beginning of the year. To cater to demands from Chinese Thai consumers during the Chinese New Year festival, Tops, as the leader of the best products from around the world, wants to offer the best shopping experience under the concept of Every Day DISCOVERY. We have introduced ‘HAPPY CHINESE NEW YEAR 2023’ campaign and prepared products for this occasion, such as auspicious offering sets from famous brands exclusively available at tops, as well as value sets, with the biggest assortment of products to ensure that our customers can enjoy the best quality and the best selection all in one place. They can shop conveniently from anywhere thanks to our complete omnichannel platforms, with our experienced staff available to offer assistance via Tops Online and Personal Shopper. They can pre-order offering sets before the festival and join an exclusive activity with Master Chang-Tossaporn Sritula, a renowned Chinese fortune teller, Discover the Lucky trip. This reaffirms our position as the #1 food retailer in Thailand that is ready to meet every need of every generation on every occasion.”

For the Chinese New Year to welcome the Year of the Rabbit, Tops invites you to enjoy a special shopping experience with Discover Newness, a selection of new items including the best offering products exclusive available at Tops to pay respect to ancestors and bring good fortune to your family. The sets include Good Wealth Silver Sar Sae set, Success and Wealth Ngow Sae set, value Sar Sae set with premium products at affordable prices, premium seafood set, seafood hotpot set, salmon cake set from Thammachart Seafood with premium seafood products like lobsters, abalone, and salmon for good wealth and success, and Boon Tong Kee Auspicious Sets, Good Wealth Set, and Abundance Set, available via Tops Online and Personal Shopper. There are also auspicious desserts such as carp chiffon cupcakes, dome-shaped plums, Hua Seng Hong pies, sashimi sets and sushi volcano from Kai Sen Maru, premium fruit sets, oranges, Fuji apples with auspicious letters, offering paper sets, and offering sets for the God of Fortune.

Special! Tops has prepared many Chinese New Year promotions throughout January, such as:

  • Pre-order offering sets to enjoy discounts and gift vouchers. Pre-order participating offering sets at participating Tops stores and Tops Online. With 2,000 baht spent per receipt, get a 150-baht discount instantly, and get a 50-baht gift voucher when pre-ordering an offering set via Personal Shopper and spending 2,500 baht per receipt from today to 17th January 2023.
  • Clean Home for Wealth – get a gift voucher worth 100 bah when spending 800 baht or more per receipt on participating items from today to 24th January 2023.  
  • Lucky Chinese New Year Shopping – when spending 500 baht or more per receipt, get one chance to draw a fortune stick (qiú qiān sticks) via LINE @TopsThailand to win prizes from today to 24th January 2023.  
  • Discover the Lucky trip for blessings and good fortune with Master Chang-Tossaporn Sritula for 20 top spenders from 11th January – 7th February 2023 via Tops, Tops Online, and Personal Shopper. Get double spending total when shopping via Personal Shopper.

Master Chang-Tossaporn Sritula, a renowned Chinese fortune teller, said, “The Chinese New Year this year falls on Sunday 22nd January 2023. It is a significant festival for the Chinese, and has a long history. It is the first day of the year in the Chinese calendar, and is an occasion for Chinese families to express their gratitude for their ancestors by choosing the best offering items as a token of respect. Offering item shopping has changed over the years as today there are more options, and modern consumers like purchasing ready-made offering sets online for more convenience. Food and offering items in the sets have an auspicious meaning, such as chicken for success and strength to work, and duck for abilities and purity. Another important tradition is to pay respect to the God of Good Fortune, and the auspicious time this year is 21st January 2023 at 11AM-12:25AM, facing the East.”

For more details, visit www.tops.co.th, Facebook TopsThailand, or LINE @TopsThailand.

#Tops #EveryDayDISCOVERY

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