Bangkok is often heralded as a culinary melting pot, and this September, it’s set to redefine gourmet boundaries! The illustrious Michelin-starred J’aime by Jean-Michel Lorain ensconced within the lavish U Sathorn Bangkok, is set to be the epicenter of a gastronomic explosion as the Thai Cheese Tour 2023-2024 gears up.
On the dawn of September 24th, 2023, epicureans of the city are in for a treat as the combined genius of Chef Amerigo Tito Sesti and Chef Yoan Martin, representing J’aime Bangkok and VIVIN Grocery, come together. This power-packed collaboration marks the onset of a year-long Thai Cheese odyssey, “The Cheese Tour with VIVIN Grocery & Friends.” This voyage promises to tantalize taste buds in several prominent Thai locales, including the crème de la crème of 5-star hotels and foodie paradises.

The saga begins in the heart of Bangkok, where attendees will be treated to a brunch like no other. Imagine indulging in a lavish spread featuring over 20 indigenous Thai cheeses, handcrafted cold cuts, and a curated charcuterie. But that’s not all; the pièce de résistance includes unlimited gourmet à la carte dishes, all fine-tuned to perfection by the master chefs.
For the wine aficionados, the GranMonte Vineyard & Winery elevates the dining experience. For a mere addition of 990++ THB, patrons can bask in a four-hour-long free flow of Thailand’s distinguished GI (Geographical Indication) wine. It’s a pairing dream come true, as the rich Thai wines enhance the flavours of the showcased cheeses, creating a harmonious dance on the palate.
As dusk sets, guests can sway to live musical renditions, ideally in sync with the vibrant rock-themed ambience of the Thai Cheese Tour. Limited to 40 esteemed guests per session, this is more than just brunch; it’s an elevated, cheese-infused experience!
To secure a coveted spot at this grand launch, make your reservations at J’aime Bangkok or reach out directly at +66 (0)2 119 4899 or reserve@jaime-bangkok.com.
Written by: My Thanh Pham