27.6 C
Bangkok
Friday, February 3, 2023

ILTM Cannes Unites Luxury Travel Industry

ILTM_CANNES_2022_OPENING_FORUM_74ILTM Portfolio Director Alison Gilmore commented on the success of the week’s events: “With ILTM, we bring together an international community, filling Cannes with a celebration of the luxury travel industry. “

Meryam Schneider, Senior VP at Altiant, luxury research specialist says of the research: “For this unique piece of research focused solely on affluent and HNW individuals’ views on luxury travel, we gathered quantifiable data across 14 countries from affluent and high-net-worth individuals (HNWIs) across the second half of 2022.

Adam Morriss, Divisional Director of Sales for Belmond, described his experience, saying: “ILTM went brilliantly well this year, as everyone brought their A-game, whether buyers or suppliers and we, as Belmond, brought our legendary train to the show, a piece of travel history, which definitely has sparked people to dream of luxury travel again.”ILTM_CANNES_2022_OPENING_FORUM

Once again, ILTM brought together various luxury travel experiences, from the industry’s most celebrated and established brands to new trailblazers in the luxury travel space.

Alison Gilmore, Portfolio Director ILTM, commented on the industry trends and insights highlighted in the report: “At ILTM, we have certainly seen the transformation of the wellness travel industry. However it was comforting to learn that wellness continues to move up the list of priorities that wealthy travellers factor into their holiday bookings, with mental wellbeing an area of particular interest for many.”

Chris Austin, Chief Sales Officer for Explora Journeys, commented: “As a new luxury lifestyle brand, for Explora Journeys, ILTM Cannes has again provided the perfect platform to increase awareness and engage with high-profile luxury travel advisors.

The global flagship event for the ILTM Portfolio brought together over 3,600 luxury travel professionals from 77 countries for a week of dedicated one-to-one meetings and an extensive networking event programme.

ILTM_CANNES_2022_OPENING_FORUM_61Luxury travel brands, experiences, destinations, and suppliers enjoyed a week of building and renewing connections with international travel planners, curators and agencies once again.

ILTM Cannes also hosted over 60 of the world’s most influential travel editors from publications that are the voice of luxury travel to their high-net-worth readers worldwide. This year’s event was met with new levels of passion and enthusiasm, with the luxury travel industry fully renewed and a spirit of true optimism emanating throughout the week.

In collaboration with American Express and luxury research experts Altiant, ILTM released a global industry report entitled ‘BUZZ vs. REALITY – Decoding the luxury travel consumer mindset’. In highlighting this research, Alison Gilmore commented, “We launched the first part of this research at ILTM Asia Pacific earlier this year and this in this global edition, it was interesting to see that not only are traveller demands higher than ever, but that Travel Advisors are now often expected to deal with various new responsibilities which they may not have had before. Business went on day and night throughout the week as travel suppliers and buyers connected and forged new relationships, both inside and outside of the Palais des Festivals.”

ILTM Cannes, the world’s leading luxury travel event portfolio, celebrated its 21st edition last week, 5-8 December 2022. The event was a successful live reunion for industry professionals worldwide as participants were united over a positive outlook toward the future of luxury travel. This event has helped Los Cabos diversify its business in luxury travel. Their expertise is being recognised, and advisors are becoming even more integral for the global affluent, with 59% planning to use Travel Advisors for half or more of their holiday bookings over the next year.”

Speaking for the Mandarin Oriental Hotel Group, Dominik Trimborn, Director – Of Global Sales Partners, said: “It is by far the most critical show in the luxury space.” Over 70,000 pre-scheduled, one-to-one meetings took place, and countless meetings at off-site networking events as ILTM took over the city of Cannes for the week.ILTM_CANNES_2022_OPENING_FORUM_117

Kyle Antoni Pace Cumbo, Director of Sales & Marketing Iniala Group, said, “For us, the purpose of this ILTM Cannes was to talk about the most luxurious new hotel in Phuket – the Iniala Beach House. This is the event of the year where the whole industry meets, and we are already looking forward to the next one!

Jean-Luc Naret, Executive Director of The Set Collection, said: “ILTM provides us with the ideal opportunity to showcase our brands.”

Juana Ortiz Basso, Tour & Travel Manager with Los Cabos Tourism Board, was delighted to attend: This was my first time at ILTM with Los Cabos, although they are a regular exhibitor. Since launching as “The Set Collection”, we’ve had the opportunity to participate in ILTM Asia Pacific and now at ILTM Cannes for the first time this year.

Anne DiGregory, Vice President of Sales for Auberge Resorts Collection, spoke to her experience at the event: “This is my first ILTM Cannes show, and Exhibitors are allowed to meet them through speed networking and press conferences in addition to one-to-one meetings organised over the course of the week.”

ILTM_CANNES_2022_DAY_TWO_SHOW_FLOOR_42ILTM provides opportunities for professionals and brands to form and renew rewarding relationships and discover new businesses. I met new buyers, and they were interested in our destination. We’re so happy to be back this year, and we look forward to many more years of collaboration with ILTM Cannes and RX globally.

As a result, the data became highly relevant to organisations targeting luxury travellers. ILTM Cannes is the only event that truly brings in business!” I loved being here and am already looking forward to the 2023 show. The sample was balanced in age and gender, and participating members were exclusively extracted from the top 5% of their country’s income earners or wealth holders. Each of them has been manually validated.’

We’ll be at ILTM Latin America next and looking forward to doing it all again! Next year for sure, we will be back looking for more business. What a great environment to connect with old friends and make new ones. We focused on seeing buyers from the US and Canada and had some 20 meetings in total.

We have had many unexpected meetings in addition to our already full appointments diary. It’s all about relationships in our business, and ILTM Cannes is the place you have to be to connect in December.

LTM Portfolio event dates:

 

ILTM Africa:  31 March – 02 April 2023

ILTM Arabia:  02 – 03 May 2023

ILTM Latin America:  09 – 12 May 2023

ILTM Asia Pacific:  19 June – 22 June 2023

ILTM North America:  18 – 21 September 2023

ILTM Cannes: 04 – 08 December 2023

 

 

Written by: Supaporn  Pholrach (Joom)

 

 

 

 

=======================================

Related Articles

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.

- Advertisement -

POPULAR POSTS

- Advertisement -

Latest Articles

- Advertisement -
- Advertisement -