Mercedes-Benz boosts SUV Portfolio in Thailand with the Launch of “Mercedes-Benz GLC LOCAL PRODUCTION” and “Mercedes-Benz GLC Coupe LOCAL PRODUCTION”, 2 locally-produced Diesel SUVs
Mercedes-Benz (Thailand) Limited continues to excite the Thai premium car market with significant expansion in its local production SUV portfolio with the release of new diesel SUV models. The new Mercedes-Benz GLC is a sporty, sleek, and sophisticated SUV with a definitive level of comfort on and off the road. It minimally emits emission and its excellent fuel economy is outstanding at 5.1 L/100 km. The new Mercedes-Benz GLC Coupe is a 4WD vehicle combining utility of an SUV with the attractive design language of a coupe. These latest models are equipped with ‘Mercedes-Benz User Experience (MBUX)’, an overhaul multimedia system with AI integration, as well as a ‘Mercedes me connect’, a centralised and seamless connectivity system between owner, the car, and authorised dealers. The new GLC is available in two variants: GLC 220 d LOCAL PRODUCTION at 3,239,000 baht and GLC 220 d AMG Dynamic LOCAL PRODUCTION at 3,699,000 baht. The new GLC 220 d 4MATIC Coupe AMG Dynamic LOCAL PRODUCTION is available for 4,040,000 baht. Interested customers can make enquiries for further details at any of 33 Mercedes-Benz authorised dealers nationwide.
Mr. Roland Folger, President and CEO of Mercedes-Benz (Thailand) Limited begins “During the past year, rising sales in the category of SUV have been an essential attribute for our continuous success, not only in Thailand but also on a global scale. We delivered 820,721 units to our customers last year and this accounts for more than a third of all Mercedes-Benz sales. Among all of our SUV offerings, the GLC is currently one of our best-selling SUVs.”
“To reaffirm our leadership in the premium passenger car category, we proudly offer the two latest iterations for our local production diesel SUVs, namely Mercedes-Benz GLC and Mercedes-Benz GLC Coupe. These new models complete our product portfolio for Thai customers and are viable alternatives for customers looking for vehicles that flawlessly fit their needs or lifestyles,” adds Mr. Folger.
Mr. Bjoern Gustrau, Vice President of Sales and Marketing, Mercedes-Benz (Thailand) Limited elaborates that “The release of three new SUVs today—which includes GLC 220 d LOCAL PRODUCTION, GLC 220 d AMG Dynamic LOCAL PRODUCTION, and GLC 220 d 4MATIC Coupe AMG Dynamic LOCAL PRODUCTION —means we have seven SUV models for Thai customers comprising locally assembled models, namely GLA 200 Urban, GLA 250 AMG Dynamic, GLC 220 d, GLC 220 d AMG Dynamic, and GLC 220 d 4MATIC Coupe AMG Dynamic, as well as the imported models – GLE 350 d 4MATIC Coupe AMG Dynamic and GLE 300 d 4MATIC AMG Dynamic. SUV models are positively received by customers in terms of feedback and sales are constantly rising. “The new GLC and GLC Coupe are ideal choices for new-gen customers and family owners that prefer driving enjoyment as well as space to store their essentials or relax during their journeys. They are powerful in performance and are also elegantly sharp yet contemporary in look and feel in accordance with the Sensual Purity design axiom of Mercedes-Benz. They come with an all-new LED High-Performance headlamp design and are equipped with new, innovative features fitted with our luxury crossovers such as ‘Mercedes-Benz User Experience (MBUX)’ which is a personal, on board assistant supporting voice recognition and an ability to algorithmically learn preferences of the driver to create a perfect profile ensuring the driver will stay informed with important information or notifications all the way while the enhanced ‘Mercedes me connect’ allows a convenient trifecta of connection between driver, the vehicle itself, and authorised dealers of Mercedes-Benz at a touch.”
The new Mercedes-Benz GLC LOCAL PRODUCTION
Mercedes-Benz GLC 220 d LOCAL PRODUCTION is an SUV suitable for families looking for an exemplary SUV for their daily life. It uses a 4-cylinder in-line diesel engine mated with 9G-TRONIC automatic transmission system. Its cylinder capacity is at 1,950 cc and peak output is at 194 hp at 3,800 rpm with peak torque at 400 Nm at 1,600-2,800 rpm. Acceleration from 0 to 100 km/h takes 7.7 seconds and its top speed is 217 km/h. An average fuel consumption is at 5.1L per 100 km. A TIREFIT tire patching kit is new standard equipment introduced for convenience in case of undesirable scenarios along the road.
Exterior design of Mercedes-Benz GLC 220d catches attention with a 3D-shaped chromium front-end grille designed to give a slightly leaned down appearance for elegance. A Mercedes Star is situated as a centrepiece of this grille supported by two horizontal grille stripes. Lateral bodylines are leaned towards the rear to give a muscular, splendid look. The LED High-Performance headlamp system and 18-inches 5-spoke alloy wheels are standard for the GLC 220 d while the GLC 220 d AMG Dynamic uses tough yet intelligent MULTIBEAM LED headlamps to polish the look day and night alike. The outstanding MULTIBEAM LED system works in sync with the advanced ULTRA RANGE Highbeam technology—with 84 independently-operated LEDs on each side that can be activated or adjust beam intensity with precision, based on current traffic. The GLC 220 d AMG Dynamic offers an unmatched urban driving experience with AMG 19-inch 5-twin spoke alloy wheels and an electronic sunroof.
Interior emphasises senses of spaciousness, richness in style, and modernity to match with modern-day families. Estimated space at loading compartment on the rear is 550 L and it can be expanded to 1,600 L when rear seats are folded. Cabin of the GLC 220 d is decorated with open-pore brown ash wood trims matching with black ARTICO leather seat upholstery in Comfort style that is easy to clean. A multifunction steering wheel and Bluetooth compatibility are standard. In addition, a 10.25 inches touchscreen infotainment system with Mercedes-Benz User Experience (MBUX) that supports quick parameter adjustments with a touchscreen, or a revamped touchpad is a new addition at the central console. The GLC 220 d AMG Dynamic welcomes the driver with a 12.3 inches All-Digital instrument display with three display modes, namely Classic, Sporty, and Progressive while vehicle entry/exit is a breeze with the inclusion of KEYLESS-GO system.
Technologies and safety systems on the facelifted, Mercedes-Benz GLC 220 d LOCAL PRODUCTION includes a 5-mode DYNAMIC SELECT driving setup system comprising ECO for fuel economy maximisation, INDIVIDUAL to activate memorised personal preferences, COMFORT for a relaxed and saloon-like experience, as well as SPORT and SPORT+ for a sportier feel on the go. PARKTRONIC parking assistant is standard and works in sync with a panoramic camera. A smooth ride is achieved with AGILITY CONTROL suspension technology. Exclusive add-ons for the GLC 220 d AMG Dynamic are Burmester(R) surround sound system and an enhanced safety suite including Blind Spot Assist to mitigate collision risks upon lane changing and the radar-based Active Distance Assist DISTRONIC which can calculate a safe tailgating distance based on speed of the vehicle and adjust the distance accordingly. In unexpected scenarios, it can add up to 50 percent of braking power to maintain such distance.
The new Mercedes-Benz GLC Coupe LOCAL PRODUCTION
4WD-equipped, facelifted, and locally-assembled Mercedes-Benz GLC Coupe is a spotless balance between utility of an SUV and the agile look of a coupe to satisfy customers who are looking for a luxury vehicle that can go anywhere from downtown streets to off-road terrain upcountry. The model Mercedes-Benz proudly presents for Thai customers is the GLC 220 d 4MATIC Coupe AMG Dynamic with a 4-cylinder, in-line diesel engine with a turbocharger and 9G-TRONIC automatic transmission. Its cylinder capacity is at 1,950 cc with peak output at 194 hp at 3,800 rpm and its peak torque at 400 Nm at 1,600-2,800 rpm. It takes 7.9 seconds to accelerate from 0 to 100 km/h and its max speed is 217 km/h. The GLC Coupe resonates its dynamism with sleek exterior bodylines and a sporty yet classy cabin. Owners can be assured of comfort and safety as the GLC Coupe is furnished with ground-breaking automotive innovations and safety features.
Exterior of the GLC 220 d 4MATIC Coupe AMG Dynamic is impressive with a diamond radiator grille up front with a Mercedes Star at the centre. The standard LED High-Performance headlamps are assisted with Adaptive Highbeam Assist and LED fiber optic daytime running lamps. Rooflines and lateral bodylines lean themselves to the rear to drive a strong and contemporary look. A handsome twin, chromium-plated pipe end is standard matching with AMG bodystyling front and rear bumpers as well as 19-inch 5-twin spoke alloy wheels by AMG coated in silver and black. Other highlights are Sports suspension system and a panoramic sunroof that can be operated electronically.
Interior of the GLC 220 d 4MATIC Coupe AMG Dynamic welcomes occupants with a streamlined dashboard and central console that seems continuous. This single-piece central console starts from ventilation grilles adjacent to the dashboard and flows into a central armrest between the driver and front occupant. This emotive line exudes spaciousness and a future-forward feel. The driver will certainly be pleased with a 12.35 inches All-Digital instrument display with three display modes, namely Classic, Sporty, and Progressive. Additionally, the steering wheel can adjust its weight based on current vehicle speed while the sense of sportiness can be actualised with Sports suspension system. Other features for the convenience of occupants are KEYLESS-GO system, ECO Start/stop, a 2-zone THERMATIC temperature control system, as well as an electronic adjustor for driver’s seat and front occupant with memory function. Rear seats can be fully folded to increase loading space which can be adjusted from 500 to 1400 L. Loading capacity when it is fully expanded is the highest compared to other vehicles in the same category. A 10.25 inches touchscreen infotainment system with Mercedes-Benz User Experience (MBUX) that supports quick vehicle parameter adjustments with a touchscreen or a revamped touchpad is located at the central console. Other notable appointments and features are Bluetooth compatibility, Burmester(R) surround sound system, leather upholstery for all sporty-designed seats and a flattened-bottom sport steering wheel, sporty gas and brake pedals, AMG floormats, and cabin ambient light system.
Safety and technologies on board the facelifted, local production GLC 220 d 4MATIC Coupe AMG Dynamic is superbly efficient and are synchronised as “Mercedes-Benz Intelligent Drive” to maximise the safety of every occupant. Mercedes-Benz Intelligent Drive” is grounded on integrating safety measures deployed seconds before an incident and seconds after an incident into one, integrated system. It combines a set of trusted safety systems altogether including PRE-SAFE(R) system, Electronic Stability Program (ESP(R)), ADAPTIVE BRAKE with HOLD and Hill-start Assist, Adaptive brake light, Anti-lock braking system-ABS, ATTENTION ASSIST, Cruise Control, SPEEDTRONIC, PARKTRONIC, a panoramic camera, Active Parking Assist, ASSYST service interval indicator, and tire pressure loss warning system. Exclusive additions for the facelifted, local production GLC 220 d 4MATIC Coupe AMG Dynamic in Thailand are Active Brake Assist system (ABA) and Blind Spot Assist.
A 5-mode DYNAMIC SELECT driving setup system are available as standard. All five modes are ECO for fuel economy maximisation, INDIVIDUAL to activate memorised personal preferences, COMFORT for a relaxed and saloon-like experience, as well as SPORT and SPORT+ for a sportier feel.