In an era where the fusion of tradition and modern luxury becomes the epitome of travel experiences, Travel + Leisure Co. has taken a monumental step in redefining the landscape of leisure travel in Japan. With the acquisition of the illustrious Yushi Chikumakan resort nestled in the serene Chikuma City of Nagano prefecture, the travel titan is set to rebrand this gem as Club Wyndham Chikumakan Nagano, marking a new chapter in luxury travel.
This 36-room Ryokan, a beautiful synthesis of Western convenience and traditional Japanese aesthetics, promises an unparalleled stay. Guests can indulge in Shinshu specialties in spacious, contemporary dining areas or seek solace in the snack bar. The resort’s indoor and outdoor onsens, fed by natural hot spring mineral water and several open-plan resting spaces, weave a narrative of relaxation and rejuvenation. Furthermore, with three banqueting halls accommodating up to 130 guests, Club Wyndham Chikumakan Nagano is a beacon of hospitality, catering to intimate gatherings and grand celebrations.
Barry Robinson, the visionary President and Managing Director of International Operations at Travel + Leisure Co., highlighted the strategic foresight behind this acquisition. “With Japan’s burgeoning tourist economy set to escalate, our presence in this vibrant country is a testament to our commitment to anticipating and shaping future travel demands,” he stated. This initiative amplifies Club Wyndham’s footprint in Japan and symbolizes a bold stride towards expanding the company’s portfolio across the Asia Pacific and beyond.
Strategically located between the majestic Mt Kosakayama and Mt Ariakeyama, Club Wyndham Chikumakan Nagano is a sanctuary for those seeking tranquillity and adventure. The surrounding valley celebrated for its scenic terraced rice fields and a trio of famous onsens, offers a quintessential Japanese countryside experience. Seasonal activities abound, from hiking and cycling in the lush warmth of spring and summer to embracing the snowy wonderlands of Hijiri Kogen ski slopes in winter. Cultural aficionados will revel in exploring Zenkoji Temple, the historic samurai town of Narai-juku, and the formidable Matsumoto Castle.
Accessibility remains a cornerstone of the Club Wyndham Chikumakan Nagano experience, with the railway station merely a stone’s throw away. This ensures that guests are merely a journey away from immersing themselves in Tokyo’s heart or exploring the Nagano region’s broader riches.
The rebranding of Yushi Chikumakan to Club Wyndham Chikumakan Nagano signifies more than a mere change of name; it heralds a new era of travel where luxury, culture, and the warmth of Japanese hospitality converge. As Travel + Leisure Co. continues to pioneer in the realm of leisure travel, their latest venture stands as a testament to the endless possibilities in Japan’s beautiful and culturally rich landscapes.
Written by: Supaporn Pholrach
